Client: Heineken | Date: 2016-17
We designed, organized and implemented a team building, 5 a-side football tournament for all Athenian brewery employees throughout Greece. The purpose of the tournament was to promote a healthy lifestyle, entertaining and improving interpersonal relationships between employees!
Three qualifying Heineken league tournaments took place in Thessaloniki, Patras and Athens leading to the Grand Finals that also took place in Athens and the winners of each qualifying tournament were eligible to participate.
The Heineken league grand finals event was enriched by active, healthy lifestyle and football orientated activities for all employees and their families. The winners of the tournament had the chance to experience a unique football experience, that Heineken Co gave away as the prize: a trip to Mykonos with the ship “Champion voyage”, including a meeting with world famous footballers such as Ronaldinho, a lot of music, dancing and of course, Heineken beer!
All these, while watching the Champion’s league final on a big screen on board of the “Champion voyage”, offering unforgettable moments to the champions!