Client:ADIDAS | Date:2019, 2018
For the 2nd consecutive year, the Magic Bus organized the adidas Run For The Oceans event at Batis Beach, Faliro.
Driven by their passion and their sense of responsibility towards the future of our planet, more than 500 adidas Runners Athens came together to fight marine plastic pollution, communicate the message for the protection of our oceans and inspire action that will lead to a long-term sustainable impact.
The participants created waves of change through running, as for every km counted at the adidas Running app, adidas contributed 1$ to the Parley Ocean Scholl, educating youth about marine plastic pollution.
After the run, the attendees had the chance to create their own eco-friendly RFTO bag, taste delicious high protein pasta recipes by Melissa & drink exotic summer cocktails by Vantastic, while Xenia Ghali was raising the beats with an explosive live DJ set.